Feature Article: Successful Networking’s Secret Ingredient

Business Owner in the Spotlight
Bill Eck
True North Connections, LLC


Refueling Recommendations
Make-it-Fly® Advisory Boards
Advisory Board Openings

Make-it-Fly® MarketPlace

Next Make-it-Fly® Café

ISSN# 1552-3705

November 4, 2008
Volume 5, Issue 21

"In-Flight Refueling" is published twice a month.

Click here to read archived newsletters.

A Note From Dave & Victoria





Last week, we spent a couple of days moving furniture—amazing how much time and energy that takes! The crew from One Coat Painting painted several rooms in our home. It was certainly worth all the effort—what a super transformation those new colors produced! Since Victoria’s office was painted, she enjoyed a day off and went hiking with her new hips!

We received excellent feedback on our Fall Day Retreat in September, so we’re planning another in January, led by Barbara Brannen. We know your time is precious and it’s tough to get away for a whole day, but this retreat will be a great investment—it could change your life and business. You’ll leave this practical, interactive and very fun day with a complete strategic plan for your business and your life in 2009. Sign up now, take advantage of discounted early bird prices and make 2009 your best year ever!

 


Holiday gift idea: Every business owner needs Victoria’s new book, The Small Biz Balancing Act: Secrets to Restoring Passion and Play in Your Business and Life. Order copies now to give to your clients.

Our very best regards,

Dave and Victoria

Business Owner in the Spotlight

Bill Eck
True North Connections, LLC

Bill Eck has more than a job, he has a calling. “We started True North Connections in January of 2007 to guide families in legacy planning,” he says, “enabling their heirs to understand the real value of their inheritance and live a life of significance.”

Bill Eck of True North Connections, LLC
True North Connections’ services include
Values connectivity and understanding
Guided Discovery
A Family Vision Statement
Family Leadership Council formation, governance and support
Intra-family communications and leadership strengthening
Initial and ongoing Family Retreats
Pre-inheritance experiences and engagement
Charitable inheritance formation and support
Values-driven implementation with estate and financial professionals

Q: What do you find most fulfilling about running your business?
BE: Connecting people to what matters so their intentions can become reality. Then they can be fulfilled, live a life of significance and pass that significance on to the next generation.

Q: What motivated you to start this business?
BE: If our nation is going to survive the next 100 years, we must strengthen our core unit, the family.

I experienced this powerful gift in 2002 and knew then that I would have to extend it as a life purpose and calling. I come from a philanthropic background where I learned how to connect people to what is important to them. This creates the energy and motivation for them to make changes in their life, which may be needed to live their values. People are capable of making enormous sacrifices (and gifting) when their actions are anchored in their own values.

Q: What book has been most helpful to you in your business?
BE:
Beating the Midas Curse by by Perry L. Cochell & Rodney C. Zeeb and Clients Forever: How Your Clients Can Build Your Business for You by Doug Carter.

Q: Who has influenced you most in your life?
BE:
My parents. They believe in me and what I can do for people, community, our nation and the world.

Q: What has proved to be your most successful marketing strategy?
BE: Focusing on the client’s agenda and their revelation, not mine.

Q: What have been the greatest challenges you have had to overcome, or are currently facing, in your business?
BE:
Connecting people to the relevancy of this intangible peace of mind.

Q: How are you benefiting from participating in a Make-it-Fly® board?
BE:
Clarity, focus, connection and the fostering of a real community of people who desire to be there for each other.

Q: What would you say to other business owners who are contemplating getting involved in a Make-it-Fly® board?
BE: Do you want more peace, fulfillment, joy and happiness out of life? Then don’t wait any longer to do this.

Bill Eck can be reached by phone at: 303-432-8657, or visit his web site at: www.truenorthconnections.com.

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Dave Block, Co-Founder of Make-it-FlyDave’s Networking Tip:

When someone gives you a business card, make notes on the back if you want to reconnect with this person. Jot down how you can help him or her, and why you’d like to have a second meeting. You can do this on the phone or in person. Then get back in touch with a personal note or email with 48 hours.


Feature Article

Victoria Munro and Dave Block of Make-it-Fly Successful Networking’s Secret Ingredient
By Victoria Munro and Dave Block

Successful businesses are built on relationships because people want to do business with those they know and trust. Attending networking events can be an excellent way to meet, get to know and start building relationships with other business owners. But, to make the most of your time and money invested, you must keep your focus the other person and have an effective follow-up strategy.

Create a Clear Follow-Up Plan

Instead of randomly collecting lots of business cards at an event and then allowing them to collect dust in piles on your desk, employ a consistent follow-up plan. When attending an event, look for people you’d like to get to know better. They may be those:

You feel you really ‘connected’ with
Who could be great power partners
You know you can help

When you meet someone like this, ask him or her for a business card. Then follow up within 48 hours with a personal note or email to set up a second meeting. This meeting can be in person or over the phone. People are busy, so be respectful of their time, and make sure your focus on the other person and his or her interests rather than yourself.

That Second Meeting Is Key

Have a plan for the second meeting. Your goal might include any of the following:
1. Get to know each other better:

Find some things you have in common
Discover their interests, passions, hobbies
Ask how long they’ve lived here and what brought them to the area
Learn about their family
Find out how they spend their non-work time and what kind of books they like to read
Seek to understand their philosophy and core values

2. Questions to ask about their business or work:

What sort of products or services do they provide?
Who is their ideal client?
Who would make a good power partner for them?
Which aspects of the business do they enjoy the most?
What is the biggest challenge they face in the business?

3. Find out what needs they have and how you can help them. Perhaps you could:

Make an introduction
Share an idea or offer a suggestion
Give a referral or refer someone else to them
Recommend a helpful book or pass along an article of interest

The better you know someone and what his or her needs are, the more likely you’ll be able to offer assistance, and build trust as someone who genuinely cares.

The Secret Is Simple

Keep the focus on the other person—it’s all about them, not you. Pay attention, listen as they talk and make mental notes on ways you can help. Never try to sell yourself or your services unless you’re asked. Relationships are built on trust, so make sure you follow through on anything you promise.

Keeping in touch with people and nurturing your relationships is a critical aspect of effective networking. Take the initiative to stay in touch. Each email, card or phone call becomes an opportunity to strengthen the relationship, enhance your visibility and better position yourself to help others.

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Victoria’s Marketing Advice

Don't Forget to Follow Up
It's expensive to acquire leads and gain new customers, yet so often we fail to effectively follow up on the leads we get. Set up a fool-proof system to follow up and keep in touch, so no precious lead falls through the cracks. Make it your goal to develop relationships and establish trust. Don’t focus on selling your products and services; instead find out how you can help.

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Make-it-Fly Marketplace


The Riverfront

The Riverfront specializes in well crafted, richly satisfying occasions that balance aesthetics, personality and party. The site is versatile, accommodating groups from fifteen to five hundred. Features include: two dance floors with professional sound and lighting, a fireplace nook, three bars, outdoor patio, and gazebo. Our personal chef, custom menus, and full suite of inclusions rank us paramount in our industry.

Call 303.865.8500 today
and schedule your holiday event!
www.riverfront-center.com


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The Business BashHONOR YOUR EMPLOYEES...

Network with your peers...
Thank your faithful vendors...
Kick off the holiday season in style
and fun!

Saturday, November 29, 2008 - The Hyatt Regency Tech Center
6 p.m. Cocktails and Networking, 7 p.m. Dinner
Entertainment includes: hilarious comedy, carolers, magic, dancing, casino, cash bar and much more!
Price $99 per person

Purchase your tickets now at www.thebusinessbash.com


Mountain Internet

READING THIS AD? THEN WHY NOT PUT YOURS HERE TOO? The In-Flight Refueling Ezine reaches more than 2,700 entrepreneurs, small-biz owners, consultants and marketers. Reserve your advertising spot today in the next In-Flight Refueling Ezine,
http://www.make-it-fly.com/ezineads.html.

Paid Advertising Disclaimer: Make-it-Fly® LLC does not represent or endorse the accuracy or reliability of any of the paid advertisements above or the quality of any products, services, information, or other materials displayed, purchased, or obtained by you as a result of an offer in connection with any ad. It's common sense to do your own due diligence before purchasing any product.

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Refueling Recommendations

The Make-it-Fly® Advisory Board 101

Each Make-it-Fly® Advisory Board 101 program consists of 12 non-competing business owners who meet once a month for three consecutive months. In the spirit of giving, they offer each other solutions, ideas, resources and encouragement. Dave and Victoria facilitate each group and share powerful tools to assist business owners in reaching their goals and living more balanced lives.

If you have experienced a Make-it-Fly® program, please share the following openings with other business owners who need support. Call Dave for more information at 720-962-8888.

Programs are held from 9:00 a.m. to 12:30 p.m.

Current program openings in Denver:

  • Fridays - January 9, February 6, March 6, 2009
  • Thursdays - January 29, February 26, March 26, 2009
  • Tuesday - March 3, April 7, May 5

Click here to sign up for Advisory Boards.
Or call Dave at 720-962-8888.

Alumni Boards are groups of 12-14 small business owners who have participated in at least one Make-it-Fly® Advisory Board 101 and wish to continue the support and accountability with a group of like-minded, giving business associates. Members meet once a month for a three-hour meeting. If you completed the initial Make-it-Fly® Advisory Board 101 and are interested in more information on Alumni Boards, call Dave at 720-962-8888.

Make-it-Fly® Café Make-it-Fly Café - High Altitude Networking, where exceptional people help each other
High altitude networking, where exceptional people help each other.

Next Café:

Date: Thursday, February 26, 2009

Time: 4:30 to 7:30 p.m.

Location: The Riverfront
2852 W. Bowles Ave., Littleton (One block west of Santa Fe)

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Contact Make-it-Fly® - Dave and Victoria:

email: info@make-it-fly.com
voice: 720-962-8888
web: www.Make-it-Fly.com

Reprint Permission:
Please email or call Victoria if you'd like to reprint any information contained in this newsletter. Thanks! © Copyright 2008. All rights reserved.

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Make-it-Fly® LLC
720-962-8888
355 South Teller Street, Suite 200, Lakewood, CO 80226, USA
http://www.make-it-fly.com